Los Cabos, Mexico (February 25, 2013) – Solmar Hotels & Resorts, a five-property resort collection located in Cabo San Lucas, Mexico, announced today the launch of a new Pinterest campaign providing users an “insider look” at the celebrated hotel group through a variety of boards, highlighting beautiful images of the properties and surrounding areas while offering travelers helpful tips.
The newly launched Pinterest page focuses on the highlights of vacationing at Solmar Hotels & Resorts and includes themed pin boards such as “Stay at Solmar”, “Tie the Knot at Solmar” and “Relax at Solmar” for followers to admire, re-pin and use as a resource for planning an upcoming family vacation, destination wedding, honeymoon, etc.
Additionally, the “Giveback at Solmar” is the official board of the Solmar Foundation. This inspirational board features an inside look at the countless efforts the non-profit organization provides to help those less fortunate throughout the destination of Los Cabos.
“As social media continues to grow and becomes an even greater influence on consumer travel decisions, it is our goal to stay ahead of the curve”, said Managing Director of Solmar Hotels & Resorts, Ricardo Orozco, “With the launch of our Pinterest campaign, we hope to take our consumer engagement to new levels by encouraging our fans and followers to ‘pin and re-pin’ their photos of Solmar and hope they can consider our boards a great resource for planning their next vacation to Los Cabos.”
Located on Baja California’s most exclusive and private beach, Solmar Hotels & Resorts offers guests privacy while still being able to enjoy the excitement of downtown Cabo San Lucas. The collection of five all-suite resorts offers guests the highest quality of service and hospitality. In the past year, two Solmar properties - Playa Grande Resort & Grand Spa and The Ridge at Playa Grande Luxury Villas - were awarded the prestigious Four Diamond rating by AAA. Additionally, TripAdvisor recognized Solmar All-Inclusive Resort & Beach Club and Playa Grande Resort & Grand Spa for receiving high ratings and guest reviews on this popular travel site. Additionally, Playa Grande Resort & Grand Spa was recently rated among the "Top 15 Hotels in Baja California" by Condé Nast Traveler's 2013 Readers' Choice Awards along with Grand Solmar Land's End Resort & Spa, which was also included as one of the "World's Best Hotels" for the second year in a row. For more information about Solmar Hotels & Resorts, visit www.solmar.com, follow us on Twitter @SolmarResorts and visit our Facebook page.